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Your F&B operations team has never been so close to you. 

What do we do ?

ORIGAMY Foodservice has the mission to advise and assist F&B foreign companies to enter and operate on the Japanese market through BtoB or BtoC channels.

As a Tokyo based French Company we handle mainly the Japanese market, but regarding each project, we can also operate over China, South Korea and Taiwan.

East Asia is often considered as a land of opportunities for F&B companies. Yet entering Asian markets can be challenging and costly when unprepared. Each country has his own market, his own culture, his own rules. Without a well plan strategy, It is easy to withdraw as quickly as you get into the market.

 

ORIGAMY services are designed to address these challenges at different stages on the maturity curve of your project, from “newcomers” to well established companies, who wish to strengthen their market position in this region.

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About us

ORIGAMY Foodservice was born from a simple question:
 
"Why some of the large international and renowned companies are failing in a growing Asian market? "

From our past professional experience, we were able to provide a simple and clear answer to this question
 
The Lack of Preparation.

Our mission is to prepare you as well as possible for your development over Japan or China, South Korea & Taiwan.

Passionate about the Food & Beverage industry, we have a strong experience in the design and development of F&B brand concept including restaurants and coffee-bakery shops over Asia. This involves the entire development strategy from the Creation of the Store, through the Sourcing, as well as the Branding, & the Communication Strategy, and the Menu Development.

Associated with this, we also have developed partnership with strong distribution channels for imported F&B products. 

Our Services

Each step of your development is important.

That's why we have for principle to build with you a taylor-made strategy in order to achieve a long term success. 

PREPARATION PHASE

  • PRODUCT / PROJECT EVALUATION & VALIDATION

  • LEGAL & COMPLIANCE

  • MARKET RESEARCH

  • MARKET TEST DRIVE

  • MARKET ENTRY STRATEGY

  • LOCAL BRANDING STRATEGY

OPERATION PHASE

  • COMPANY SET UP

  • LOCAL REPRESENTATION

  • HIRING & TRAINING

  • KEY ACCOUNT MANAGEMENT

  • SOURCING

  • EVENTS, MARKETING & COMMUNICATION CAMPAIGN

OPTIMISATION PHASE

  • INTERNAL AUDIT

  • FOOD COST & PAYROLL OPTIMISATION

  • IMPORTING PROCESS OPTIMISATION

  • PRODUCT DEVELOPMENT

  • RE-BRANDING 

  • OUTSOURCING

EXPANSION PHASE

  • PARTNER RESEARCH 

  • BtoB & BtoC CHANNEL DEVELOPMENT

  • REGIONAL DEVELOPMENT

  • SALES DEVELOPMENT

  • FRANCHISING / LICENSING

  • DIGITAL DEVELOPMENT

Meet The Team

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Hugo DELFORGE

Founder & CEO

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Amidst of this Covid pandemic,

Asia has never been so far, without losing its attractiveness for the

Food & Beverage Sector.

 

We are here to support you at any stage of your project on East Asia market.

 

Our mission is to support you serenely in order to avoid pitfalls and provide you with solutions.

Let's build together a long term project.

Contact us

Thank you for contacting us. We will come back to you.

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